Launched in 1935, Trophée by D’Orsay evokes an air of elegance, sophistication, and triumph. The name "Trophée," derived from the French language, translates to "trophy" in English. Pronounced "troh-FAY", the word conjures images of victory, achievement, and celebration. It evokes the glimmer of polished metal, the weight of accomplishment, and the joy of being recognized. The choice of this name reflects a desire to imbue the fragrance with an aura of prestige and exclusivity, appealing to women who sought to align themselves with these ideals.
The promotional description of Trophée enhances this sense of luxury and versatility: "D’Orsay’s hauntingly lovely Trophée...the thrilling new fragrance destined to bring magic into your life! Versatile, glamorous Trophée - that nestles into furs...snuggles in satins...adds zest to your tweeds!" Such evocative language transports us to the 1930s, a decade marked by significant societal and cultural shifts.
The 1930s were shaped by the aftermath of the Great Depression and the growing tensions leading up to World War II. Despite economic challenges, glamour and escapism remained central to the decade's culture. This was the Golden Age of Hollywood, where stars like Greta Garbo and Joan Crawford epitomized elegance and sophistication. Fashions transitioned from the flapper style of the 1920s to a more refined silhouette with bias-cut gowns, tailored tweeds, and furs. Eveningwear embraced sumptuous fabrics like satin and velvet, while daywear for women included practical yet stylish ensembles reflecting their increasing roles in society.
In this context, Trophée would have appealed to the modern woman of the time, someone who balanced practicality with a desire for glamour. The idea of a fragrance that could "nestle into furs" and "add zest to tweeds" mirrored the duality of their lives—luxurious evenings at the theatre or opera juxtaposed with the functionality of tailored suits for daytime activities. The suggestion of wearing Trophée with tweeds and sports clothes also reflected the 1930s trend toward leisurewear and outdoor activities.